Somsak Dongkrathok thought that adding "a divine touch" to his fried bananas would make him more successful. He decided to dress up as an angel and name his food stall "Thevada Kluay Tod" or "Angel's Fried Banana", with the message "most delicious in all three worlds (heaven, earth and the underworld)". Ironically, his stall is located right in front of a Chinese cemetery.

Because of his costume, Somsak has become a bit of a local celebrity with people stopping by just to take photos with him. His stall, where the fried bananas go for Bt20 per pack, operates from 9am to 4pm in Tambon Hua Thalae in Nakhon Ratchasima's Muang district.