View Full Version : New Improvements for Mobile Ad Platform

Kanok Karn
21st July 2012, 14:02
MobGold Network has launched 3 new improvements which are Push Notification Ad, Conversion Tracking and Ad Optimizer. These features are available on MobGold mobile ad platform. The launch of these three features is to increase the effectiveness and efficiency of advertisers’ mobile ad campaigns.

Push notification ad is the type of mobile ad that available after smartphone users install an app that uses the push notification feature. After installation, a notification is added to the main screen of the device. When an event occurs, the app generates a notification which is pushed to the users with the aid of sound, onscreen alert or badge. Advertisers can use this technique to alert smartphone users to their company news or event.